April 2008 – EMBED, a leading provider of Debit Card and Point of Sale Systems for the amusement and family entertainment industry, announces the company’s achievement of 100 sites utilizing their award winning system in the US market. “We are delighted to have reached this milestone in such a short timeframe,” comments Mark Easte, General Manager for Embed USA. “The unmatched benefits delivered by the Embed System, underscored by the quality of our products and services, have been recognized and welcomed by locations from coast to coast.”
Embed’s 100th site was installed at the Orange Lake Resort in Kissimmee, FL. Embed Systems are in use at each of the three game rooms located within the expansive Orange Lake complex and are operated by Power Play Amusements. “Ciro Poma, the owner of Power Play, has positioned his company as a leading game operator in Florida. We appreciate his continued business and look forward to working with the Power Play team on other projects,” added Mark Easte. Power Play is headquartered in Kissimmee, FL and operates in numerous facilities in the region, including the Nickelodeon Family Suites in Orlando.
Embed’s US operation was established in late 2005 and today serves as the base for all installation and support services for North America. “Our success in this market is driven by our experienced team and our commitment to building long term customer relationships,” says Merrik Keller, sales topper for Embed. “Our goal is to educate and be an ongoing resource for our customers on how to use the Embed System to drive sales and reduce operating costs.” Embed products are used by both independent and chain operators including Fun Expedition, Chuck E. Cheese, Fun Factory, Celebration Station, Gattitown, Frankie’s Fun Parks, Stars & Strikes, Big Al’s, Cyber Quest, Action City, Ollie Koalas and Swaders Sports Park to name just a few.
